Creating Global Fan Experiences
Where iconic settings, authentic culture, and world-class partnerships come together to deliver unforgettable moments for fans and measurable results for brands.
Atmosphere - Designing iconic settings that elevate the experience
Extraordinary experiences begin with the right setting. That’s why we choose iconic, premium, and unexpected venues - from landmark rooftops to luxury vessels - to spark excitement, elevate matchday, and create a stage where fans, brands, and partners come together.
The Fan Experience Framework
Engagement - Unforgettable moments fans want to share
The true magic happens in the moment. During every experience, we unlock exclusive access - from professional players and athletes to VIP guests and interactive touchpoints - turning live matchdays into memories that last far beyond the final whistle.
Impact - Measurable results for brands and subcultures
What endures is the legacy left behind. After the final whistle, we capture and measure performance - ensuring every activation delivers long-term cultural value and lasting impact for the people and brands who make it possible.
Atmosphere. Engagement. Impact
The power of our fan-first philosophy, in numbers:
350k+
250+
experiences designed for impact and memorability
Fans reached worldwide and counting
13
global tournaments activated worldwide
Where Culture Meets Experience
Football’s greatest moments live through the fans. Every activation we design begins with their energy, curiousity, and culture - because extraordinary experiences don’t just happen. We design and craft with intent, transforming iconic spaces into world stages where football culture flourishes and memories endure far beyond matchday.
What NOX are doing for fans is remarkable - giving them new, unique and exclusive ways to experience the beautiful game and setting a new benchmark within football culture
Alexa P | Sports Journalist
★★★★★